People stay where they grow. Seth Godin As I was driving home from an inspection the other day, I heard this quote in a podcast featuring marketing guru Seth Godin. During the conversation, the host asked Seth his opinion on the current situation in employment, where it seems almost impossible for businesses to retain employees. While managing employees is a …
Old Habits Die Hard
Some things seem to stick around forever. “That’s how it’s always been done” is the comment we hear all the time. We make strides in many areas of our lives, constantly adapting to changes and advancing our methods and procedures to remain competitive in an ever-changing world. But somehow there are those certain things that we can’t seem to part …
Am I Invisible?
Many industries suffer from invisibility. People working jobs that are very important, without anyone really knowing what it is that they do or what service they’re providing. And like H.G. Wells tells us in his science fiction novel, it’s tough to be invisible. Ever wonder what it is an actuary does? How about a sonographer? And what about an industrial …
Who’s it for?
Who’s it for? It seems like such a simple question, but there are so many possible answers. We can ask this question about a lot of things in our lives, but today we’re going to focus on a home inspection. If we stop to think about it for just a moment, we’ve probably never stopped to ask ourselves this question …
Is it Time For a Change?
No one likes to change. It’s difficult. It’s time-consuming. It makes us step outside our comfort zone, forces us to learn something new, to do something different, to take a chance that this might not turn out exactly like we want it to. But isn’t that the whole point of changing? In our state (Louisiana), we’ve been having a “lively” …
What’s Going On Here?
Face it, we’re an unknown. The dreaded home inspector. The deal killer. (And yes, one of my agents actually calls me that…) The agents think we’re there to cause trouble; to create hurdles to them closing the deal. But the buyers, they really have no idea what we’re there for. They know that their agent told them they had to …
AAAA Letter to an Agent
While there are many different ways to get clients as a home inspector, I think we can agree that most successful home inspectors get the majority of their clients through referrals from real estate agents. As we’ve discussed in an earlier post, the agents already know who needs an inspection and when they’re going to need it. As a result, …
Never (Having to) Say You’re Sorry
As I recently celebrated my 54th birthday, I was surprised to receive a gift that I had not been expecting. Responding to a knock at the front door, my daughter was shocked to find a sheriff’s deputy standing there, waiting to serve me with a lawsuit. While it wasn’t on my wish-list, that was one birthday surprise that will be …
Real Estate Agents versus Us
As we’ve touched on many times in these articles, it’s imperative for a small business owner to stay current on the constantly changing landscape of their industry. Continuously educating yourself is almost a requirement if you’re to have a chance to remain relevant in your niche. Being part of the digital age has certainly made it easier for us to …
Your Permanent Record
If you’re of a certain age (i.e.: old like me), you probably remember being a kid and getting “corrected” for doing something wrong. Back in those days, correction probably involved some hard object finding its way onto your backside, often in a swift and repeated manner! But regardless of whether or not your correction involved borderline child abuse, you were …
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