Customer acquisition. It’s a phrase that most of us had never even heard of, much less thought of, before we became business owners. Now, whether we call it that or not, it’s something that we can’t get out of our mind. Trying to figure out how to get more people to hire us ranks right up there with food and …
Nine Ways to Sunday
One of the most exciting things about being a home inspector is the range of personalities that we come across in our business. While most people we meet are fairly even keeled and down-to-earth, we occasionally cross paths with someone who really makes us appreciate all those “normal” people we encounter in our business. I recently had a client who …
A Shock to the System. How Starting a New Business Can Drive You Crazy
Starting a new business can be a shock to your system. We all think that we’re ready for this new adventure. We’ve read some books, talked to some experts and watched some YouTube videos; how difficult could it be? After all, if (insert name of a despised competitor here) can do it, it must be really simple. The reality is …
What’s This Gonna Cost?
Time passes, as it always seems to do. With its passage, we gain wisdom, we gain knowledge and we gain some additional pains that really weren’t there yesterday when we woke up. Often, along our Earthly journey, we find ourselves faced with difficult choices. We’re at an intersection on the road of life and must decide which road we choose …