We think that we’ve got a great idea.
In reality, we’re probably not the first person who’s ever thought of it.
Most likely, we’re borrowing stuff from others who’ve gone before us.
In all likelihood, it’s not gonna be an instant win.
The odds are that it’s going to take us longer than we thought it would.
Chances are that we’re going to get frustrated along the way.
But if it’s something that we believe in, that we feel is important, that we know is going to make our clients’ lives better, we’ve got to keep going.
To do anything less than push through would be doing a disservice to those that we’ve already decided to serve.
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