Brave Enough?

We’re often mistaken in the assumption that we’ve got to be perfect in what we do.

While we obviously need to have some expertise in our job, we don’t have to be the all-knowing guru, perched atop the mountain, delivering sage advise to all-comers.

We simply have to have more knowledge than the client that’s paying us.

This simple fact allows us to offer our product, even though it may not be the best one out there, and earn a living while upping our game and continuing to refine and expand our product in the process.

The idea of an MVP works. We’ve just got to be brave enough to implement it in our business. 


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