If potential customers see my ads but they don’t buy, that’s not their fault, it’s mine. If potential customers visit my website but don’t interact, that’s not their fault, it’s mine. If potential customers talk to me on the phone but end up using someone else, that’s not their fault, it’s mine. If my customers are confused and have lots …
Up or Down
When we’re the only game in town, things are sweet. Our life is easy. Everything seems to be going our way. But, if we’re having even a modicum of good fortune in our business, we won’t be the only game in town for long. Nothing gives rise to imitators more quickly than a successful business venture. Build it and they …
Throwing in the Towel
Many people talk to themselves. It’s a pretty common thing to engage in self-dialogue. It’s a predictable way to work things out, and most people expect that it’s going to help them work through their difficult decisions. What’s not expected, though, is for a voice to come out of nowhere and answer us when we’re talking. That may be a …
By the Horns
Undoubtedly, there will be times – in business and in life – where we’re faced with difficulty. There’s really no way around this fact. But until we decide to step up and grab the figurative bull by the horns, taking responsibility for ourselves and our actions, we’ll find ourselves at the mercy of fate; and fate’s a cruel taskmaster. The …
How Long
“How long will this inspection take?” It’s a question that home inspectors get all the time, and (unless you’re a really crappy inspector who does the same 45-minute inspection every time) there’s really no good answer. There are just too many variables that need to be dealt with to ever be able to accurately assess a job ahead of time. …
Facts vs. Opinions
Facts matter. So do our opinions. According to collinsdictionary.com, “facts are pieces of information which can be proved to be true.” If we’re using facts to make our point, it’s often a good idea to offer up some supporting evidence to substantiate our argument. Google’s Oxford Languages results say that opinions are “a view or judgment formed about something, not …
No Easy Answers
Our lives are filled with difficult questions to which there are no easy answers. Does that mean we should stop asking questions? (Maybe that’s one of those difficult questions…)
Flighty Perfection
If asked to respond very quickly, we’d all likely say that we’d prefer something that’s the best in its class: the best car, the best software, the best cup of coffee in the area. But, if given time to ponder such a question, most of us would likely change our answer to whatever is good and dependable. It doesn’t do …
The Strongest Man
Figuring out who’s the strongest man in the world is a pretty simple thing to do. We gather together all the world’s strong men, ask them to lift some heavy barbells, and see who lifts the most weight. It’s a pretty straightforward thing to measure. Figuring out who’s the best _________ (insert your career here) is a much more difficult …
It’s Even Worse
Tomorrow. You’re always a day away. Song from “Annie” by Charles Strouse and Martin Charnin It’s human nature to work on the easy stuff, and put off the difficult things for another time. I’ll do that later. We love to procrastinate. It’s easy to do, and it’s easy to convince ourselves that we’ll get to that important thing. Eventually. I’ve …