Starting and running a small business can be both extremely rewarding and extremely frustrating. While we can find business success, the stark reality is that almost 75% of new small business ventures won’t survive past the 2-year mark. Today we will discuss six of the most important things to remember to give us the best chance of getting into that …
Crawling vs. Walking
I consider myself to be extremely fortunate. I (somehow) ended up in a career that I really enjoy, that allows me to help others and that helps me provide for my family. I started doing home inspections in 2000, and soon thereafter started teaching other home inspectors (and Realtors) about our industry. I’ve helped inspectors in many different states start, …
7 Things That Influence Success
In my position as an educator, I often find myself speaking with people about the home inspection business. Whether its inspectors who are brand new to the industry or individuals interested in becoming an inspector, the questions they ask are usually quite similar. Surprisingly enough, everyone is trying to figure out whether or not they’ll make it as a professional …
The Dreaded Question
I am a Professional Home Inspector, which is a pretty cool job, as I get to help people for a living. I obviously do my best to make sure that my clients’ needs are met. This usually involves answering questions about the house they’re considering purchasing, as well as the occasional question about the home-buying process. While inspectors typically answer the …
Right Place, Wrong Customers
Customers. They’re the lifeblood of any successful business. Without them, we’re just standing around, thinking about how great our business ideas are. Without them, we’re soon on the way to the unemployment line. No business can survive without cash flow, and that means customers. Unfortunately, customers can also be the worst part of our business, often causing untold grief and pain. I’m …
Guaranteed Success
At a recent continuing education class, I was speaking with some other home inspectors, and one of them asked the group what was the one trait that made them successful. Most of the group gave predictable answers, touting their experience or explaining how thankful they were for their good fortune. I didn’t provide an answer at that moment, as I couldn’t …
Become the Authority
I am fascinated by the possibilities of digital marketing. It enables us, as small business owners, to vastly extend our marketing reach without breaking the bank. However, the sheer number of options available to us can seem overwhelming: Facebook, TikTok, Instagram, YouTube, the list goes on and on. I’ve spent a good bit of time researching the various marketing methods …
Our Own Worst Critic
One of the key ingredients to running a successful business is having a marketable product, something ready for public consumption. It’s impossible to have business success without one. To have the best shot at running a productive business, our product must meet a few basic requirements: it must be something that is not only profitable enough for the business to …
Being Respected or Being Profitable
As business owners, we often find ourselves faced with important decisions that are going to affect the future success of our business. And all too often, those decisions involve choosing between something that we know is right or something that we know will be profitable. We’re either going to gain someone’s respect, or we’re going to make a bunch of …
Fake It ‘Til You Make It
Everyone had a first time. We’ve all suffered through our first day of school, that first dance, the first time we had a date, our first kiss, and eventually, our first home inspection. Some of us remember each of these experiences in vivid detail, while the rest of us try to block them from our memories. Whether they were good or …