Covering Our Butt

Being cautious in our lives (and our businesses) is a noble goal. Steering clear of things that will cause us pain (physically, psychologically, and/or monetarily) is always a good plan. But, like everything else in our world, we can take it too far. Acting out of an abundance of caution it’s called, and it’s often defined as “precautions taken against …

Jack of All Trades

We’ve all heard the expression “jack of all trades but master of none.” It’s meant to describe someone who can do many things, but doesn’t excel at any of them. It would be great if we could be a master of all trades, but there’s not enough time in the day to learn the skills needed for that feat. Knowing …

The Least Paid Person

Our success will hinge, as it always has, on the leadership of our (most) junior Marine. Gen. Charles Krulak General Krulak was speaking about the Marine Corp specifically, and the armed forces in general, in this article, but just as easily he could have been talking about our business. The way our business comes across to our clients is contingent …

A Reason to Begin

Too many times in our life we find ourselves stuck, wanting to go through with something (a project, an exercise, a new business plan) without having all the specifics worked out. We know where we want to go, but we’re not entirely sure how to get there. Sometimes we do need to know every detail before we jump off. It’s …

Does It Even Matter

It’s hard. It’s hard to do something that matters. In our McDonalds fast food, drive through ATM, DoorDash, buy now, pay later, instant gratification world, no one wants things done right. They just want it right now. Give the people what they want. Or, at least that’s what we’ve been conditioned to think. Don’t let them fool you. There are …

Better Than…

“How much do I have to do to get by?” seems to have become the mantra of our modern society. People want to do as little as they can and still collect their paycheck. Far too few people are interested in going the extra mile. In a world where being “good enough” has become the standard, what would happen if …

Making My Life Easier

Starting a new venture is difficult. We’re trying our best to garner clients, but all too often we’re just not sure how to do it. Do we cast a wide net, trying to reach every single person that we can? Or do we narrow our focus down with pinpoint accuracy, zooming in on that one big prize, that one lead …

Hanging a Picture

In many situations, a leaky roof is worse than no roof at all. If there’s no roof, we’re not surprised or disappointed if we get hit with some raindrops. But a roof that leaks has raised expectations and then failed to meet them. Promising us a roof and then breaking that promise might be worse than no roof at all. …

Making the Effort

Things are changing so fast nowadays that it can be difficult to keep up. Every day, it seems, there’s a new phone, a new app, a new social media channel. Some new technology that’s just begging for our attention. All this change can be overwhelming, especially for those of us that are “chronologically challenged” (i.e.: old). So, all too often, …

My Own Destiny

Hollywood has taught us that we will have a handful of defining moments throughout our lives. Inflection points; crossroads; game changers; moments of truth; critical junctures where we need to make a seemingly difficult decision that has the power to alter the course of our lives. While we’re all certain to have moments like this throughout our time on this …